Chandigarh

ENTREPRENEURS SHOULD COMPENSATE THEIR LOCKDOWN LOSSES WITH DIGITAL MARKETING: MITTAL

June 27, 2020 07:03 PM

PHD CHAMBER AND DIGIFLAME MEDIA ORGANIZED WEBINAR SESSION ON DIGITAL MARKETING,ENTREPRENEURS FROM CHANDIGARH, PUNJAB AND HARYANA PARTICIPATED

Bhuvan Mittal
Chandigarh (Face2News)

In wake of reviving industry through digital marketing due to the lockdown losses, Sector 31 based PHD Chamber in collaboration with Digiflame Media organized a webinar discussion themed on 'Digital Marketing in Current Scenario' on Saturday. Around 50 entrepreneurs from the region participated in the discussion which was addressed by IBS, Hyderabad Graduate and Digital Marketing Expert - Bhuvan Mittal. 

Emphasizing the importance of social media, Mittal said that this medium has proved its effectiveness in every sector of society and business and becoming the necessity of each segment.

Other experts expressed their views on various aspects of digital marketing including Mohit Jain, Chairman, PHD Chamber (Haryana), Ashutosh Jain, Co-Chairman, PHD Chamber (Haryana), Praveen Goyal, Senior Manager, SBP Group, Siddharth Jain, Brand Manager, Maltwein and a few others. Entrepreneurs overcome their doubts in a Q&A session at the end.

He said that small to big industry/corporate are facing tough times against Covid 19 for which digital marketing can improve its condition through SEO, social media, email marketing, content marketing etc. at a low cost. 

He pointed out that apart from corporate, Govt agencies are also adopting strategies based on data acquisition solutions to reach their own audiences whether it is brand integrity, agency recruitment or political campaigns. 

Mittal said that according to a research, on average, there are 27 lakh social media users in the tricity region, which can reach seven to eleven thousand people daily with their limited budget. 

Earlier, DK Aggarwal, Chairman, PHD Chamber of Commerce while welcoming the delegates said that demand in industries is still slow due to ongoing pandemic and the entrepreneurial class is exploring other options to reach its consumers. He said that in the current scenario digital marketing is not only proved economical but also proving effective.  

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