JASMINE SANDLAS HEADLINES THE FEST, DRAWING A FOOTFALL OF 14000+
(MOREPIC1)(MOREPIC2)Face2News/Chandigarh
Myntra, in collaboration with Vistoso ’26, CGC Mohali’s annual cultural festival, brought the Myntra Glamfest Tour to Chandigarh with a vibrant campus celebration. Hosted at one of the region’s prominent educational institutions, the event brought together 14000+ students and music enthusiasts, transforming the campus into a lively destination for fashion discovery, live entertainment, and youth culture.
The Chandigarh edition witnessed enthusiastic participation throughout the day, with students engaging in fashion-led activities, campus showcases, and interactive experiences across the venue. The Myntra Experience Zone emerged as a major attraction, featuring playful interactions, styling moments, and visually immersive installations that encouraged creativity and self-expression. Student-led performances highlighted campus talent, while reward-based activities enabled seamless engagement, connecting on-ground experiences with Myntra’s digital ecosystem.
The evening reached its peak with a high-energy performance by Punjabi pop sensation Jasmine Sandlas, whose headlining act drew an electrifying response from the audience. Her chart-topping hits and dynamic stage presence transformed the venue into a collective sing-along, delivering an unforgettable evening for attendees.
Commenting on the Myntra Glamfest Tour, Abhishek Gour, Senior Director of Brand, Myntra, said, “Our approach to youth engagement continues to evolve beyond conventional brand interactions to formats that are experience-led and community-driven. With the Myntra Glamfest Tour at CGC Mohali, we connected with young audiences in a way that felt authentic to the campus environment and reflective of how Gen Z interacts with fashion, making trend discovery more intuitive, social, and deeply resonant.”
The Myntra Glamfest Tour will continue its journey across college campuses nationwide, strengthening Myntra’s presence among Gen Z through immersive, community-first experiences rooted in culture, creativity, and participation.
